One of our many goals this year at News 12 is to better serve those of you who count on us for your weather information. That's why the forecast will look a little different tonight.
For years, KXII evening news viewers have seen our weathercasts end with:
A few months ago our station decided collectively that this does not best serve our viewers. We have a vast geographic viewing area, and often the weather is different in Ardmore than it is in Sherman...or than it is in Ada...or Hugo. You get the idea.
That's why, starting tonight, you'll see a forecast specific for where you live. It's called zone forecasting, and we hope it will better serve you, the viewer. That's our goal here at News 12 every day.
We know you have many choices to get your weather information. Thanks for choosing us.
And let us know what you think of the new forecast!
News Director, KXII-TV