ARDMORE, Okla. (KXII) - American's are expected to spend an estimated $27.4 billion on Valentine's Day this year and Ardmore businesses are hoping some of that money will stay small.
It is one of the busiest times of the year for local flower shops like Gary's Flower and Gifts in Ardmore as it prepares for Valentine's Day.
Store owner Gary Lynch said he has been in the flower business for nearly 58 years and has been working to fulfill dozens of orders as Valentine's Day draws close.
"We've been prepping," Lynch said. "Getting flowers in, processing them and making arrangements and waiting on customers and answering the phone."
He says his store offers a wide variety of arrangements but customers tend to prefer the classics.
"Most customers want to buy roses," Lynch said. "Maybe not all roses, maybe mixed flowers with some roses but that seems to be the main thing that they want. I like it because it's a creative business."
Down the street at Eileen's Colossal Cookies, Brenda Dill and her grandson, Wyatt, bought a couple dozen Valentine's Day cookies for Wyatt's party at school.
"They're very good and they're always so colorful and pretty so that's why we came here," Brenda said.
Employee Shelby Clayton said Eileen's Cookies usually sees a slow January but has seen a boost of about 70 percent in February's sales so far.
"We've had an increase in orders and tons of people in and out of the store buying out of the case," Clayton said.
Both stores said they are happy to see customers shopping locally.
"I enjoy working with the people and making people happy," Lynch said. "When you walk up to their house and hand them some flowers you usually get a big smile. That makes it all worthwhile." (Lynch)
Lynch said it is not too late to order.
Customers can walk in the store at 720 West Broadway St in Ardmore, call or place an order online.