Iconic theater sign coming back to downtown Sherman

SHERMAN, Texas (KXII) - A sign that once hung in front of the Texas Theater in the early 1940s is coming back to Sherman after decades away, including 15 years on display at Austin’s Bullock Museum.

The theater was one of North Texas’ hottest tickets in town at the time, and a place many still remember to this day.

“It was full almost every, you know, Saturday or Friday night. Theater was full. We’d go as a family, go see movies at the theater, get popcorn like any other family at that time,” said Ronald Green, who remembers the theater.

Sign spotted in Austin museum

Green said he came across the sign years ago while visiting a museum near the Texas Capitol.

“My wife and I were in Austin quite a few years ago visiting a museum by the Capitol and we came across a Texas theater sign and it was lit. So walked up and looked at it and the plaque actually said it was from Sherman, Texas. So it’s really cool that it’s coming back to Sherman now,” Green said.

“I think it’d be awesome to bring a piece of history back to Grayson County and Sherman,” said Steve Burns, who works in Sherman.

New location near original site

The sign will stand at the corner of Crockett and Houston streets, two blocks from its original location.

“We have so many new friends joining us from all over and to get to showcase this heritage tourism, this Sherman’s history in this way to help them learn a little bit about what makes Sherman so special and what we were known for back when we were first getting started,” said Sarah McRae, Sherman’s Tourism and Main Street Director.

The display will include benches and walkways for residents and newcomers to sit, take photos and view the sign.

“It will have a stand and a dedication plaque and things to go with it. But it will be a really neat photo op too for that heritage tourism in our area,” McRae said.

Construction is set to start in October. Organizers hope the sign will be back on display by the end of the year.